How Mercedes-Benz Is Losing Its Prestige Image

6 Apr 2021
1 446 549 Ditonton

Mercedes-Benz is perhaps the biggest name in luxury cars globally, and for countless buyers around the world, it is a car brand to aspire to own. The German automaker has a reputation for superb build quality, excellent engineering, and the bragging rights that its founder Carl Benz invented the first production automobile.
Today, Mercedes-Benz faces a new class of challenges as Tesla has become the aspirational brand for younger consumers. There is a slew of other EV hopefuls vying for the next generation’s aspirational vehicle’s mantle. Automakers have had to sink billions into new technologies and contend with a new crop of competitors in the critical Chinese market and around the world.
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How Mercedes-Benz Is Losing Its Prestige Image

  • Misleading title

    Samer MSamer M8 menit yang lalu
  • My motor car is a very expensive Asking Martin. I like to drive it around town and watch men drool down the front of their pants.

    quartytypoquartytypoJam Yang lalu
  • They’re just fleet cars now

    James PoppletonJames PoppletonJam Yang lalu
  • German cars🔥

    imamoodyboiimamoodyboiJam Yang lalu
  • Cheap plastic and bmws are more powerful

    BM VABM VA2 jam yang lalu
  • I think all prestige cars will struggle in the transition to electric. I’ve gone half way with a BMW hybrid and can only get 12 miles on one charge on the cold (batteries struggle in cold weather) can’t wait to get rid of it and get a Tesla. If I get a diesel car, the re-sale value will fall through the floor after the corrupt UK government of all new cars in the UK after 2030

    TrigTrig2 jam yang lalu
  • “C Class, S Class and the full sized E Class”?? did I hear correctly?

    Omer ImtiazOmer Imtiaz4 jam yang lalu
    • Yep, C Class = C class citizen and the S = Super C Class Citizen!

      jeffery Yoderjeffery Yoder3 jam yang lalu
  • I call BS, Mercedes' image is intact.

    Mohit SinghMohit Singh4 jam yang lalu
    • Just google, "German taxi cab drivers refuse to drive MB"

      jeffery Yoderjeffery Yoder3 jam yang lalu
  • Is it tho? Lol

    klo schuesselklo schuessel6 jam yang lalu
  • If their Nazis roots and war crimes didn’t tarnish them as a company, I doubt EV will. It is probably best known from its use by high-ranking Reich officials before and during World War II, including Adolf Hitler, Hermann Göring, Heinrich Himmler and Reinhard Heydrich, as captured in archival footage.

    Jose RamireZJose RamireZ6 jam yang lalu
  • this video was reuploaded everyone just wanna waste your time

    greg gregorichgreg gregorich6 jam yang lalu
  • Volvo as a luxury vehicle?

    Johan SJohan S7 jam yang lalu
  • Bentley, rolls royce, lambo, Aston martin, all GERMAN BRANDS!!!

    Carpf4n4ticCarpf4n4tic8 jam yang lalu
    • @jeffery Yoder all owned by germans now. Its origin is english.

      Carpf4n4ticCarpf4n4tic3 jam yang lalu
    • Rolls Royce??? I beg your grey poupon bit isn't that English?

      jeffery Yoderjeffery Yoder3 jam yang lalu
  • The elephant 🐘 in the room is very obvious in the US Market. This sigma was on Cadillac heavy, and BMW ( the 7 series in particular) , now it rests firmly with Benz.....not going to spell it out, but y’all already know ◼️

    illinoisphilillinoisphil8 jam yang lalu
  • Cant u see eq variants.... plz mislead ok.... really bad

    SACHU SSACHU S9 jam yang lalu
  • Unsubscribe cnbc

    Es KayEs Kay9 jam yang lalu
  • Perhaps if they could learn how to reliably wire connections 8:10, instead of the 2:10...

    DC Various VidsDC Various Vids10 jam yang lalu
  • Man look I had a 2018 c300 loved it then I went from that to 2020 c43 still love it..only problem I really have with Mercedes is they make all the cars have the same interior design then a less cheaper car would beat me in a race the cla amg is cheaper then my c43 but the cla is faster..Mercedes is trying to get younger buyers that’s why they made the A class.but I feel like if you don’t have a V8 in your car like the c63 you kinda in the same boat as the cheaper cars..but one thing for sure anyone who knows or have a Mercedes knows who the car boss when you see another Mercedes and your is the one that’s more money..but that’s really all it for just to show how much money you have..the younger generation want cheap car payments but still want a nice Mercedes..they just gonna look at it like a regular car. Then at the point younger people won’t buy anything Expensive which will devalue Mercedes high end cars..Mercedes needs to make things look different..every car that’s 60plus need a new look that stands out from all the others just saying as a Mercedes owner

    Not411Not41110 jam yang lalu
  • Where I live ironically Mercedes is the car of the Gypsy. It lost it's image many many many years ago.

    Ashes 2 AshesAshes 2 Ashes10 jam yang lalu
  • This is such an obvious smear campaign... They know the power of words and many people won't watch for context. Either way, to single out Mercedes when this could apply to ANY other luxury brand that has been around is ridiculous.

    Kevin servHisKevin servHis10 jam yang lalu
  • Mercedes has never had a prestige image to anyone who has to work on them. Junk. Absolute junk. Lol

    WaferzWaferz11 jam yang lalu
  • When CNBC can't even get their facts right by calling the E-class the full-sized sedan, they might as well not make the video at all.

    Christopher DovbanChristopher Dovban13 jam yang lalu
  • #BOYCOTTandDONTbuyNorPurchasedLOWqualityAndCOPIEDFakeREPLICATEDknockOffChinesePRODUCTS. 🙏🌎🌍🌏✌

    never Tvnever Tv14 jam yang lalu
  • now get that CNBC dumps

    Nils CoburnNils Coburn17 jam yang lalu
  • Nothing says I’m rich AND boring quite like a Mercedes

    ZePopTartZePopTart17 jam yang lalu
  • Mercedes is no longer reliable as in the 60s. Buy at your own risk.

    Sun shineSun shine18 jam yang lalu
    • they don't have to be reliable because most people lease them anyway

      Kristiāns OzoliņšKristiāns Ozoliņš13 jam yang lalu
  • C’mon CNBC.... MB not losing its prestige... its losing to innovation from competitive automakers (as stated by annalist in this commentary) 🤦🏽‍♂️

    dexburwelldexburwell19 jam yang lalu
  • Also, as a previous Mercedes owner all I did was spend time at the dealer. I took my Lexus to 200,000 miles with minor issues. I took my S class to 61,000 and made numerous visits to the dealer in a span of three years for all kinds of issues from suspension to electrical. The price for these vehicles keep going up and the quality keeps going down.

    Fresh Culture ApparelFresh Culture Apparel21 jam yang lalu
  • They’ve been stealing designs and technology from other manufacturers over the years and incorporating it into their own vehicles. It was Audi that introduced the LED lights on the bumper and Mercedes started putting it on the S class. It was Tesla that had the beautiful large size LCD screen the size of an iPad and now Mercedes is going to use the same technology and screen in the new S class.

    Fresh Culture ApparelFresh Culture Apparel21 jam yang lalu
  • This looks like a good example of how IDworlds is fudging the numbers to help out the lamestreet media. Pretty much all the comments are negative, some of the negative comments having about 2 and a half thousand likes and then I'm supposed to believe that the video only got 3100 dislikes? That makes no sense. Those numbers must be manipulated, like the ones on the official White House IDworlds channel are since the Biden administration took over. It is so ridiculous. IDworlds was destined and supposed to smash the old system and usher in a new age of user created media and what are they doing instead? They prop up and keep the dinosaurs alive, their own competition, the people who start lying smear campaigns against successful, independent IDworlds creators and peddle unscientific nonsense about how IDworlds radicalizes people. It always brings that Obiwan Kenobi quote to mind: "You were the chosen one! You were supposed to destroy the Sith, not join them!" Let the smear merchants go under and die out! Nobody wants their corporate garbage anymore!

    TrangleCTrangleC21 jam yang lalu
  • Look at Honda cars today all junk, easy to break pieces anywhere.... Ha junk, junk

    Jose SibrioJose Sibrio22 jam yang lalu
  • Voiture

    Jose SibrioJose Sibrio22 jam yang lalu
  • Ou une gwagen

    Jose SibrioJose Sibrio22 jam yang lalu
  • Who can give me a cls 550

    Jose SibrioJose Sibrio22 jam yang lalu
  • Junk engines like BMW, Audi n lambo junk catch fire

    Jose SibrioJose Sibrio22 jam yang lalu
    • junk? Mercedes and BMW make the best luxury cars in the world

      Kristiāns OzoliņšKristiāns Ozoliņš13 jam yang lalu
  • Whos here after Mercedes revealed the EQS. Rip tesla

    HunterHunter23 jam yang lalu
    • They have the design but software wise it’s still gimmicky compared to Tesla so I wouldn’t get too excited. No lags here though. We’re about to fly with star link in case you don’t know what that is. 😎

      Anomize23Anomize2321 jam yang lalu
  • Gas head for life, not giving up best gas cars for junk Teslas

    Chris MChris M23 jam yang lalu
  • Why every CNBC such kind of reports show dooms situation... end of every company they report about lols probably for rating they put end to every company in the world...

    Tariq wahabTariq wahabHari Yang lalu
  • You are always throwing crap at foreign enterprises while promoting American ones. This is so bs and not independent at all.

    Concilia PlebisConcilia PlebisHari Yang lalu
  • Mercedes is actually *the* most luxury car brand, also because of Maybach.

    TobiTobiHari Yang lalu
  • Simple the Best! No other brand comes close to the prestige of Mercedes !!!

    PedroPedroHari Yang lalu
  • thanks you so much

    Aran SingkumAran SingkumHari Yang lalu
  • Mercedes is always going to be a top car brand, want more “prestige” get a Maybach, god forbid Mercedes makes its cars more affordable. Americans hate on anything that isn’t American, I don’t see any videos like this about Cadillac and thats supposed to be the “luxury” American brand lol gtfo.

    UAUAHari Yang lalu

    LizeFXLizeFXHari Yang lalu
  • They'll be fine. Tesla is just sweeping the market at the moment with their electric cars, patented batteries and technology. Mercedes will just been kicking themselves that they didn't take that market earlier and patent a lot of the technology. But then again... Elon is a multi billionaire genius who takes risks. Maybe Mercedes didn't have the revenue or the courage.

    Liam RLiam RHari Yang lalu
  • "C-class, S-class, and full size E-class sedans" 🤨

    MegatronMegatronHari Yang lalu
  • Schmarrn

    Ulf MüllerUlf MüllerHari Yang lalu

    GLRGLRHari Yang lalu
  • /// The best or nothing 🎯💯

    Killa SavageKilla SavageHari Yang lalu
  • yeah lets pay $40,000 for an 2.0l inline 4🤡

    Mikael SwickMikael SwickHari Yang lalu
    • the A45s has the most powerful 2.0l inline 4 and it costs almost $80,000

      Kristiāns OzoliņšKristiāns Ozoliņš13 jam yang lalu
  • Literally not true. The gimmicks are not reliable this is true. But their engines and transmissions bullet proof. Mercedes-Benz is the second best at self driving. They are now developing some insane hybrid sports cars. Literally anyone who gets in my CLA 250 one of their cheapest are shocked at how nice it is everytime. Their status is only going to go up from here

    Smokescreen SkatersSmokescreen SkatersHari Yang lalu
  • 2nd hand car buyers in the market. When everyone has one. It's not prestigious anymore especially the the newer A & C classes.

    FireBatRedFireBatRedHari Yang lalu
  • hello.

    Aran SingkumAran SingkumHari Yang lalu
  • basically, Mercedes is going to be the blackberry of smartphone industry

    aniruddha rawaleaniruddha rawaleHari Yang lalu
  • Let's dislike this dumb video in drones.

    Farai MusengiFarai MusengiHari Yang lalu
  • Loool. Tesla bigger than Mercedes? Lol u need help.

    Farai MusengiFarai MusengiHari Yang lalu
  • Mercedes tre a t customers extremely badly in an arrogant fashion. And the faults are extremely unnecessarily expensive.

    Brian BlighBrian BlighHari Yang lalu
  • Mercedes Benz almost reclaimed their top spot with the new W205 and W213, probably the best C Class and E Class design ever... but their new Design Language which they debuted with the new W206, W214 and W223 looks really lame, mainly due to their Headlight design language... I personally think those Headlights will be the death of Mercedes Benz... Let's talk about some of their designs in the past shall we, we know Mercedes Benz likes to make really ugly looking cars from time to time, like the W203 with the Ugly looking Peanut Shaped Headlights and the W210 with the extremely Ugly looking Grasshopper Headlights, but then something cool happened and they gave us some of the sexiest cars ever, like the: W216 - the CL Class, the hottest looking Mercedes Benz ever made W205 - the hottest C Class ever made W213 - the hottest E Class ever made W221 - the coolest looking S Class ever made, compared to the rest ...but now, they seem to be at it again... Mercedes, if you are listening, please redesign those new headlights or suffer the consequences....

    Muthulingam RamiahMuthulingam RamiahHari Yang lalu
  • if yall buyin a car for a status symbol, yall deserve to be ripped off

    djkasdjkasdjdjdjdjkasdjkasdjdjdjHari Yang lalu
    • People don’t even look at a Mercedes anymore let alone kids that are more interested in a Tesla when they see one in the parking lot. They call Mercedes a boomer mobile now🤣 people don’t understand King’s Fall and another one rises and right now we know who set the EV benchmark

      Anomize23Anomize2321 jam yang lalu
  • mercedes has always been overrated. my dad had 3 of them and all of them had major issues after just 2 years. Mean while our honda and toyota had NONE. I decided to never buy a german car.

    AnonAnonHari Yang lalu
  • Scotty Kilmer says Mercedes quality gone down 👎👎

    doug bydoug byHari Yang lalu
    • Scotty Kilmer only likes cheap, boring Toyotas and Hondas. He thinks that Porsche makes bad sports cars and that Acura is better than Mercedes.

      Kristiāns OzoliņšKristiāns OzoliņšHari Yang lalu
  • As a bmw guy, I saw this entire video as propaganda.

    Spookyz32Spookyz32Hari Yang lalu
  • ohh i know, ditching the v8 for the new c63? 😂 *im just joking bro

    Drian MahaaDrian MahaaHari Yang lalu
  • Love Aston Martin. Best car I ever owned. When I had cars.

    ShadowFilmShadowFilmHari Yang lalu
  • Mercedes is no longer the quality leader. They aren’t any better than anyone else but they still cost a ton of money to own.

    Rafe HollisterRafe HollisterHari Yang lalu
  • Its perceived prestige. Most 'premium' tech are readily available in korean and japanese cars

    StellarJonesStellarJonesHari Yang lalu
    • there is no Japanese car that is on the level of the new S class.

      Kristiāns OzoliņšKristiāns OzoliņšHari Yang lalu
  • Comment section more reliable than cnbc

    FepXBLFepXBLHari Yang lalu
  • True, alot dont buy them like they use too expensive to fix. All euros are losing the luster. More are buying Japanese or American. Also Chinese . if China create a luxury brand with. Luxury features . I think it will change the car world. I prefer lincoln and the American brands .

    L3t MeL3t MeHari Yang lalu
  • They put ecm at hottest parts of the engine and transmission. Lost Both at 40k

    TomasnokTomasnokHari Yang lalu
  • Always would love it when I can afford it

    Sola SoulSola SoulHari Yang lalu
  • Owned a 2003 C320 and it never went once between services without being towed or driven to the MB dealership! A mechanic pulled me to the side and said, "You may want to get rid of it". And I basically gave it away on a trade in for a Honda Fit!

    jeffery Yoderjeffery Yoder2 hari yang lalu
  • Engeenering of money pit hole😅

    megakamil777megakamil7772 hari yang lalu
  • If the Mercedes emblem fell off the front grill it looks like a KIA.

    John SmithJohn Smith2 hari yang lalu
    • @Kristiāns Ozoliņš The reason the interior is so much plush is you'll have to sleep in it by the road while you wait on a toe truck

      jeffery Yoderjeffery Yoder3 jam yang lalu
    • looks aren't everything. There is no KIA that can match Mercedes for interior quality or technology

      Kristiāns OzoliņšKristiāns OzoliņšHari Yang lalu
    • Don't insult KIA so much!

      jeffery Yoderjeffery Yoder2 hari yang lalu
  • Aspirational brand? Who aspires to be a German taxi driver ....

    Steve MawerSteve Mawer2 hari yang lalu
  • Who are you trying to kid?

    Lew RoddLew Rodd2 hari yang lalu
  • Every time i came across this channel something or someone is losing something. I mean, why? How??

    Nafras 25Nafras 252 hari yang lalu
  • Electric Cars Are Scam. Individual transportation is intrinsically unefficient and anti-economical.

    PROJETO 1PROJETO 12 hari yang lalu
  • BMW making better cars than Mercedes

    Hen zoHen zo2 hari yang lalu
  • There will always be just one king. We have a saying "Mercedes is Mercedes and all others are just cars" .

    123Miroslav123Miroslav2 hari yang lalu
    • @jeffery Yoder If the king wants to be pushed who are you to reconsider his decision?

      123Miroslav123MiroslavHari Yang lalu
    • Yes, And all other cars get you from point A ------> B without you having to push it!

      jeffery Yoderjeffery Yoder2 hari yang lalu
  • they started losing prestige once cars were no longer made in germany but in china. material quality is not the same, qa is just flat out bad. you get a subpar product commanding premium price

    Gul DukatGul Dukat2 hari yang lalu
  • In their pursuit to captivate the Chinese market MB, BMW, and other brands have lost their design appeal. In this case Teutonic looks. Current MBs remind me of cockroaches with slanted eyes.

    John BJohn B2 hari yang lalu
  • This guy forgot that the pandemic is still ongoing and decides to post about how companies are losing their edge lol

    MonchoYTMonchoYT2 hari yang lalu
  • I don't understand why we still subsidize ex autos. A minimum of $7500 on every new ev sold comes from the Federal taxpayers. This must stop now.

    James 1:19James 1:192 hari yang lalu
  • Teslas are good and the best of the electric cars on the market. Electric vehicles still have too limited range and take too long to charge. The Tesla is the best of them yes, but try loading one up with people and luggage and see how far it will go on one charge. The future is not in conventional battery cars, it's in the Hydrogen-cell powered cars. Quick and easy, no pollution (apart from manufacture) and an infinite supply of of Hydrogen. Love and peace.

    Peter BishopPeter Bishop2 hari yang lalu
  • Would have never known if CNBC didn’t tell me... :/

    joblo1978joblo19782 hari yang lalu
  • The quality of Mercedes went down in the 1990's when they were owned by the Americans (Chrysler). However, I agree, Mercedes should not be making cars any smaller than the C-class, although the A45 is a bit of a beast, but built for midgets. Love and peace.

    Peter BishopPeter Bishop2 hari yang lalu
  • bad low quality video

    87 Seconds Education87 Seconds Education2 hari yang lalu
  • Misleading

    Siphosihle LangaSiphosihle Langa2 hari yang lalu
  • Get a Genesis

    Shane WShane W2 hari yang lalu
  • Unreliability is the issue..

    souvik dassouvik das2 hari yang lalu
    • no, that doesn't matter to most people buying/leasing luxury cars because they don't keep them for more than 3-6 years.

      Kristiāns OzoliņšKristiāns OzoliņšHari Yang lalu
  • I gotta say, the kids care more about Tesla than Mercedes these days.

    Aaron LoweAaron Lowe2 hari yang lalu
  • Rubbish clickbait. How CNBC is losing relevance would be more apt

    Manuel StaxxManuel Staxx2 hari yang lalu
  • Clickbait title, shame on you CNBC, fake title misleading

    DonHrvatoDonHrvato2 hari yang lalu
  • “Why CNCB is losing its image”

    george ibrahimgeorge ibrahim2 hari yang lalu
  • Misleading title they did not lose anything disliked

    george ibrahimgeorge ibrahim2 hari yang lalu
  • why tell to the world...😣they still make money....😟

    Mei LinMei Lin2 hari yang lalu
  • How MSNBC IS LOOSING its prestige image... , people ...stop worshipping those fake news mainstream evil ..., no CNBC no CNN, NO ABC , NO WASHINGTON POST , NO NEW YOURK TIMES, NO APPLE NEWS, NO GOOGLE NEWS, no yahoo news...,and other

    olga marozasolga marozas2 hari yang lalu
  • Because they make cars everyone can afford nowadays? Bringing the value of Mercedes down with it

    Ernest TrejoErnest Trejo2 hari yang lalu
  • Click bait Title

    Clement SibyClement Siby2 hari yang lalu
  • If you want quality, aka reliability, buy Japanese (save for Nissan in the last decade), end of story.

    BetelgeuseBetelgeuse2 hari yang lalu
    • reliability is the ONLY thing that Japanese brands do better than the Germans. If we're talking about performance, handling, luxury features, tech, styling then German cars are at least 5 years ahead

      Kristiāns OzoliņšKristiāns OzoliņšHari Yang lalu